BERTIE GETS SOMME-BRE

We love sending our bicycles out for bespoke events, photo shoots and film production…. the bikes definitely get all the glamorous jobs!  We were therefore  totally intrigued to find out what Cycling Active editor, Matt Lamy had up his sleeve when he called us last summer to borrow a Bertie for a shoot.  Matt told us he had a complete first world war period military uniform lined up and the bike might get a bit muddy.

Fast forward to this month’s Cycling Active magazine, and Matt and photographer Andy Jones have produced a beautiful 12 page feature, The Great War, in which Matt retraces a WW1 soldier’s emotional journey 100 years ago from northern England across the channel to the bleak battlefields of the Somme on one of our Bertie bicycles.  Its a  poignant piece of writing and the photography is stunning.  We think (naturally) that Bertie looks very much the part, as indeed befits his continental classic origins.  Here are some of our favourite images of Matt and our Bertie on their journey…